- ISBN13: 9780470499313
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Stop pushing your message out and start pulling your customers in
Traditional “outbound” marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing helps you take advantage of th… More >>
Inbound Marketing: Get Found Using Google, Social Media, and Blogs
Although I have not read this book yet, I work with the company the authors own and this is a great concept. Inbound Marketing gets your web site building a following in a very short time. When done right most companies can triple their traffic in as little as tree months. I am sure this book will be loaded with great tips because this is what the authors do, promote and sell. They are experts and you will be amazed at how this stuff works.
If you are not using inbound marketing you are falling behind at a rapid pace.
Ok, I wanted to come back and add comments after I started reading this book and all I can say is EXCELLENT! and a must read for companies trying to learn about building a stronger online presence. There is a “To Do” list toward the back of the book that is well worth the investment. If all these steps are done you will greatly improve your Inbound Marketing ten-fold. Stop reading right now and just buy this book!
Rating: 5 / 5
This book honestly doesn’t live up to the other reviews on here. For a complete noob to internet, it’s a great start but for the rest of us, it’s things that we do on a daily basis without thinking about. Basically, it’s any marketing, traffic you didn’t pay for explained to noobs.
Rating: 1 / 5
Whether you are a seasoned online marketing pro or a newbie, this book will give you many great suggestions for jump starting your inbound marketing efforts. It is a quick read and uses a to-do list at the end of each chapter in case you want to follow the methods right away.
Rating: 5 / 5
I’m one of those dreaded people that likes to highlight text as I read so I can refer back to a book and pick up the key topics for quick reference (you know, like when you were in school).
This book has killed two of my highlighters because I’ve been using it so much … and trust me, I love my books so I’m easy on the highlighting when possible.
That says what I feel about the content of this book.
It is so over-flowing with such great content that I am making so many highlights that I run the juice out of the highlighters!
I’d recommend this book not only for entrepreneurs and small business owners, but for anyone interested in getting a better grasp of social media and understanding of social networking.
Cheers,
Chase.
Rating: 5 / 5
I am often disappointed with the books I read. The authors of Inbound Marketing have surpassed my expectations. The book is overflowing with practical advice on how to best utilize the internet to attract customers who want to find you and your product. Many thanks to Dharmesh, who also is willing to engage in conversation with his readers. I was overjoyed that he responded promptly to my questions.
Rating: 4 / 5